Lounge or travel in style with luxe lifestyle label sassind | Nikki Parkinson of Styling You. Photo by Sarah Keayes/The Photo Pitch

Lounge or travel in style with luxe lifestyle label sassind

Nikki Parkinson Fashion, Travel 16 Comments

Sponsored by sassind

Nailing a relaxed and effortless, yet stylish, casual look can be tricky.

Me? I don’t want to look too dressed up but I want to feel “dressed” even if I’m having a day at home or I’m travelling.

The key factors needed to getting relaxed dressing just right are fabrics, shapes and comfort. About 18 months ago, a mutual friend introduced me to a Melbourne-based label that ticks those three boxes.

sassind is the name of that label and if you’re a regular around here you would have seen me wearing a lot of it. Reason being: you really can lounge or travel in style with this luxe lifestyle label.

And here’s the kicker: it’s affordable luxury.

sassind was born from its creators’ many years of living and travelling overseas.

Those years of travelling and working overseas meant that husband and wife team, Tamara and Craig Ryan, were always on the lookout for the “most perfect, versatile casual wear to make travelling the most comfortable experience possible”.

The result of this duo’s search is that WE now get to wear the most perfect travel and lounge wear. 

Each range is made from a hero natural fibre fabric – cashmere, merino, silk, organic cotton jersey, organic woven cotton or linen – with prices starting at $29. All is sourced ethically and responsibly from all over the world.

We have forged connections with our makers to ensure that quality is never compromised, that their workplaces are fair and that their love for what they do is the heart of their business. With a commitment to being responsible, honest and forward thinking, we know that our range is the best it can be. Our silhouettes are designed to flatter all body shapes, taking luxury to a new level. – sassind

What I also love about sassind is that if you’re travelling to the opposite season from where you live, you can jump on board the site and buy cashmere and/or merino pieces for a winter destination (and the long-haul flight!) or the cotton and/or linen for a summer destination. This is exactly what I did before our trip to Europe in June this year. I was flying from our winter to their summer. Not many labels offer a mix of seasonal pieces all year round.

The sassind spring-summer 2017 collection has just been released, with some new shapes and fabrics joining the mix. What I love is that the new pieces work back seamlessly with the existing pieces.

This capsule concept is one that I’m very big about here. Your wardrobe will work for you if it’s filled with pieces that mix and match to suit your lifestyle.

sassind spring-summer 2017 faves

I’ve never met a sassind piece that I haven’t loved so playing faves doesn’t come easy. I’ve included below new takes on old faves plus some fabulous new shapes and fabrics that I’ve fallen hard for. I’ve also included some styling tips with each.

Lounge or travel in style with luxe lifestyle label sassind | Nikki Parkinson of Styling You. Photo by Sarah Keayes/The Photo Pitch
Denim relaxed fit dress $139 (I’m in M – also available in linen – black, sand, white)

When a frock in natural fibres plays on shapes and proportions – and there are pockets – you know it’s a piece that will turn heads. This shape is fitted around the bust, loosely tapers at the waist and finishes with a balloon-shaped body. This style works with a slide for a relaxed, casual look or work it back with a platform wedge and a statement necklace for lunch or an evening out with the girls. The colour here is like a dark denim wash.

Lounge or travel in style with luxe lifestyle label sassind | Nikki Parkinson of Styling You. Photo by Sarah Keayes/The Photo Pitch
linen tie-neck top $89 (I’m in M – also available in sand and black) | linen culotte $129 (I’m in M – also available in sand and black)

The linen collection is new to sassind this season and it’s a big tick from me. It’s a fine linen so feels magical on first go but you know it will wash and wear ridiculously well to become even softer. The pant shape is a different one for me but one that I’ve been embracing more and more of late. The wide waistband on these means that it sits well on the waist or hips (your choice) and then falls and drapes over the tummy before pleating out over the legs. The effect is a flattering line with a great play on proportions. The key to keeping those proportions in check is to opt for a top that is tucked in or sits firm to the waist so that that balance is maintained. This tie-neck top works a treat for this (as does the black silk cami, I’ve tucked in to the black pair below). I love this top. I love the subtle tailoring and that the tie can be adjusted to wear the it lower or higher on the shoulders/neck.

Lounge or travel in style with luxe lifestyle label sassind | Nikki Parkinson of Styling You. Photo by Sarah Keayes/The Photo Pitch
silk camisole $89 (I’m in XL and it’s quite fitted so size up – also available in blush and off white) | linen culotte $129 (I’m in M – also available in sand and black) | Australian merino paper wool scarf in soft blush pink $59 (also available in chive and cream)

To me, this is a simple yet stunning combination for a summer evening out. Just add a statement pair of earrings and a platform wedge. The silk in the cami feels incredible on. It’s a fitted style so works tucked into the linen culotte. The way the culottes fall gives the look of a maxi skirt. I can’t tell you how incredibly soft the scarf feels on. It offers warmth on a summer evening but with the sheer, elegant finish. 

Lounge or travel in style with luxe lifestyle label sassind | Nikki Parkinson of Styling You. Photo by Sarah Keayes/The Photo Pitch

French linen open-knit top in cream $169 (I’m in S/M – also available in charcoal) | silk camisole $89 (I’m in XL and it’s fitted – also available in off white and blush) | silk wide leg pant in off-white $179 (I’m in M – also available in blush)

I love the contrast of textures in this relaxed but elegant combination. The silk is just so gorgeous on the skin and the cami gives you shape under the open-knit top. Dress up with a nude or black heel/accessories or down with slides for an outfit that will take you just about anywhere. The pants drape and fall from a wide waistband, making for a flattering shape.

Lounge or travel in style with luxe lifestyle label sassind | Nikki Parkinson of Styling You. Photo by Sarah Keayes/The Photo Pitch

(organic) cotton jersey relaxed fit shift dress $69 (I’m in M)

I have this dress in French navy stripe and pale grey + white stripe. The power of a good t-shirt dress for throwing on without so much as a thought cannot be underestimated. I use mine as a swimsuit cover-up, for a casual look at home with slides or dressed up slightly with wedges for brunch out. I can see me popping this new red + white stripe print on Christmas morning for gift unwrapping. The shape just works. It is an over-sized style, so if you prefer more fitted, then size down to suit. The organic cotton fabric is so deliciously comfortable on.

Lounge or travel in style with luxe lifestyle label sassind | Nikki Parkinson of Styling You. Photo by Sarah Keayes/The Photo Pitch
silk cotton v-neck jumper in desert rose $149 (I’m in M – also available in palm desert and black)

This is seriously the kind of knit I’d have in my wardrobe all year around. It’s the perfect weight for a Queensland winter but it’s also ideal for packing for a beach holiday in summer. It’s not unusual for us to have a rainy, cool day or two when we’re at the beach. I’ve been caught out in the past but not anymore. The feel of this fabric mix is something else. It’s like you’ve been wrapped in a cloud. I just love this colour too. It will work back with any neutral.


Melbourne pop-up shop

Melbourne Stylers (or if you’re visiting Melbourne for the next couple of months), sassind has this week opened a pop-up shop. Until early February, you can head on in to 550 Bourke Street and touch, feel and try on the new range as well as the core ranges. 

 


WIN

Win a $1000 sassind wardrobe + styling session with the sassind team to help with garment selection. 

Anyone who places an order from now until December 22 will receive an email asking: “What would a styling session mean to you?”. The competition is being hosted by sassind and person judged as having the best response will win. The winner will be notified via email and via the sassind social media accounts.

Simply click HERE to shop the collection at sassind.

So, tell me, are you already a sassind fan? What’s your fave piece from those featured above?


This photoshoot was shot on location at a private home in Paddington, Brisbane. Photography: The Photo Pitch; Hair and Makeup: Dale Dorning/Arc Creative

Comments 16

  1. The t-shirt dress. Mum to 2 busy boys I go from sport to lunch to shops. Love it’s a bit stylish but casual to go and flattering for a plus size gal!

  2. Gorgeous outfits hard to choose just one love them all and why haven’t I seen this range of clothing before thanks Nikki…. look out credit card here I come Sassind!

  3. Goodness me, chic minimalism at it’s absolute best! I’ve just recently discovered sassind and purchased the silk harem pants which are incredible. Will definitely be visiting the pop-up shop to check out some of the stunning pieces you’re wearing in this shoot!

  4. I’m a younger fan here and absolutely love the range .. It’s so my type of style, Hip and casual! I’m loving the ‘linen relaxed fit dress’ .. It is so snazzy & looks so soft & comfortable!

  5. Such a great company sassind is and effortless to order. There products/fabrics are perfect for our climate. I think I have 5 pieces now and can’t wait to add to it! Thanks for introducing sassind to me nikki!

  6. Love Love the sassind range have bought a few pieces over the last 12 months love the relaxed denim dress there isn’t anything in there range I don’t like gorgeous designs Vicki.

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  7. Have been a huge fan since they started! I have been eyeing off the denim relaxed fit dress and it is the only one you didn’t give a size for, could you please advise as it seems a bit more fitted than their other styles and would appreciate an idea of what to buy!

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  8. Hi Nikki, I can’t believe the prices, so good for the fabric used. I like the t shirt dress, and the scarf looks amazing! x

  9. I have 2 t shirt dresses after seeing them on you Nikki. I love them! So comfortable & easy to wear. Wanting to buy lots more of the sassind ramge

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  10. Gorgeous pieces on you Nikki, I adore the t shirt dresses just great for travelling or a playing at “resorts” day Xx

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