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Jeans and I were not always the best of change room friends. Not many ever made it from the change room to my wardrobe, such was the disconnect between my body shape and the jeans styles commonly available for most of my adult life.
Now, it’s a very different story.
Jeans are very much my friend, thanks to major advances in the technology being incorporated into the denim used in jeans.
There is also a greater understanding by jeans designers that women come in all manner of shapes and sizes. Amen to that.
The biggest advance that has been to my benefit has been the advent of stretch denim jeans.
Stretch in denim means comfort but, when done well, also adds a magical leg-shaping-and-lengthening power to a pair of jeans.
I’m not backward in coming forward to harness any kind of wardrobe super power that gives your natural assets an … enhancement.
Yes, a good pair of jeans can do for your legs what a good bra does for your girls.
I have talked at length here on the blog about my favourite comfortable jeans and on that list was a pair of Katies 360° Memory stretch pair.
Today I’m excited to share with you two newly released jeans styles from Katies – both incorporating the 360° Memory stretch technology. that have made themselves very much at home on my legs and in my jeans-robe.
What I love – and you love – about Katies is that they consistently deliver us on-trend styles for less.
They also offer a size range of 8-20; you can buy in store and online; or buy online and opt to click and collect. Makes it a no-brainer really.
360° Memory Stretch denim features in both styles I’m wearing below. It sounds super technical but you don’t need to worry too much about how it works, just know that it does.
What this denim does is sculpt the body in a flattering way, while retaining its shape and not becoming saggy and baggy after an hour of wearing.
It’s not all about good looks though – this denim is ridiculously comfortable.
The 7/8 length is an ideal trans-seasonal length for those of us with longer legs but it’s also perfect for those with shorter legs looking for a full-length jean and not wanting to have the length altered. This is a pull-on style, which I know isn’t for everyone, but it really does have benefits when it comes to working it back with tops. This style minimises and streamlines your shape without any zips or buttons showing through. It’s also a fab travel pant for the comfort that comes with not having a button at your waist. What I love is that the shape really does stay while you’re wearing them so you don’t lose the line of the garment that might otherwise happen.
Style tip: buy down at least one size. I’m wearing the size 14 and I’m normally a 16 in denim jeans. Pop on a cotton/cashmere knit, a scarf and loafers and you’re good to go with an early spring (or Queensland winter) look.
Also available in: indigo and black denim
My inner geek girl got very excited about this development. These are full-length, zip-front (for those who love their zips and can’t do jeans without) jeans in the same 360° Memory Stretch fabric as the 7/8 ones above. But it’s in the bootie of these denims that things get a little sneaky. Included in the design is a hidden pocket to hide your phone. It will fit a smaller smartphone, like an iPhone 6, and it really is amazing that you can’t see it when it’s in the pocket.
Style tip: as above, do buy down at least one size. I’m wearing the size 14 and I’m normally a 16 in denim jeans. This is a dressier style, especially in the black or indigo, so work them back with boots or a block heel … and why not double up on the denim? It was a no brainer for me when I clocked this new lightweight ¾ sleeve Lyocell shirt in store.
Also available in: mid-wash and black denim
Katies trans-seasonal denim range is available in store and online now.
(PS. Talking all things new at Katies and denim, this is a community service for all those who missed out on the autumn-winter version of the denim shirt dress. It’s now available in a trans-seasonal lyocell version.)
Let’s talk denim jeans. Have you secured a pair that do all sorts of magical things to your legs? Have you tried these new styles on at Katies? Still searching for YOUR holy grail of denim?