Did you know Jurlique is Australia’s second biggest skincare brand behind Clarins?
No? Nor did I.
I’ve long been a fan of this 26-year-young company though. Early product loves included Rose Hand Cream and Blemish Cream and now I fit firmly into Jurlique’s second most popular collection – the Purely Age-Defying Range.
The gorgeous-skinned @GoodGoogs tweeted me while I was at the Brisbane launch of Purely Age-Defying Ultra Firm and Lift Cream*, asking what age a woman actually needs to amp it up to this calibre of skincare.
Good question, Zoey. And one that I promptly put to the knowledgable people at Jurlique.
They said it wasn’t an age thing but more about what your skin actually needs at this point in time. A Jurlique consultation helps to pinpoint those needs and advise on products that will bring your skin back in balance.
I like this approach.
You could be a 20-something who’s spent every one of those 20-plus years at the beach. In which case, you most probably should be embracing a decent eye cream from two decades of squinting.
Likewise, you could be a 30-something mum who’s religiously applied sunscreen on a daily basis from the age that she was old enough to apply it herself. In your very
lucky well-managed case, you will probably have bought yourself a few extra years before needing to call in the age-defying reinforcements.
For most people, the age that the urge to age-defy kicks in is 40. A few things happen from this time on that are part of the aging process. Skin cells don’t renew themselves so efficiently (you’ll need an exfoliator to help with that) and collagen production (the stuff that makes your skin lovely, plump, ripe and wrinkle-free) isn’t as efficient either.
As someone on the other side of 40, I’m thankful that there is no longer a need for me to age disgracefully. Everywhere I turn there are products available to save my skin from itself.
Now, this Ultra Firm and Lift Cream is not just a lovely smelling and textured cream. It’s the biz.
I’ve felt the difference in just a week – and it’s been backed up by a third party clinical study – so you don’t have to take my word for it.
90% of women immediately experienced smoother, more hydrated skin on the first application
After six weeks, 100% of women showed increased skin firmness
And 84% saw a visible reduction in lines and wrinkles
Ultra Firm and Lift Cream works three ways with its key ingredients. It has a plant-based amino acid to lift and re-define facial contours; a natural repair agent to help activate collagen; and Rock Samphire extract – known as retinol of the sea – to work on those wrinkles.
The video below includes a little more detail about the product from Jurlique’s general manager – Laurence Crussol – and regional brand manager Vivienne Hess. (I love hearing from people so passionate about the products they live and breathe every day – and check out their skin!)
* I was invited to the launch at the new Jurlique Concept Store in the Wintergarden Centre, Queen Street Mall, by Jurlique. The products mentioned above were gifted to me in accordance with my disclosure policy.
Have you tried anything from Jurlique lately? Do you have a favourite you can recommend?