As I sit at my shiny, new computer working on my business in a peaceful, beachside location, it’s easy to forget that not all women have it this easy.
Next Tuesday is International Women’s Day. Women all around Australia will be attending celebratory breakfasts, lunches and dinners. If that’s no possible for you, there is one small way you can support this cause and truly make a difference internationally.
L’Occitane has once again created it’s Women’s Day soap ($12.95) – the soap contains 55% shea butter produced by a fair-trade cooperative in Burkina Faso and it’s made in a soap factory run by women in Burkina Faso.
In Burkina Faso, Women’s Day is considered very important and is even declared a public holiday. Women wear special festive clothing decorated with a colourful pattern – which changes every year. The patterned material used for Women’s Day 2009 in Burkina Faso inspired the design of this year’s soap box.
All of the sale proceeds go towards the L’Occitane Foundation’s work with the Burkina Faso women.
The company’s links with Burkina Faso began more than 25 years ago. L’Occitane could not remain indifferent to the country’s problems – education and literacy are at the top of the list and it is women who often play a key role in the economic and social development of the region.
With this in mind, the L’Occitane Foundation has chosen to focus on supporting projects that promote the economic emancipation of women. It has financed the establishment of literacy centers and micro-credit programs for more than 600 women in Burkina Faso.
It’s the little soap that could – help support this worthwhile cause and buy a bar or two this week.