Zambezee boutique opens in Noosa

Nikki Parkinson Fashion Leave a Comment

Zambezee boutique\'s Lorelei and Natalie BedfordHarry Who, Alex Perry and Easton Pearson.

Hold on to your fashion hats, Sunshine Coast … Zambezee boutique is bringing all this and more to its new Noosaville boutique.

Zambezee has been dressing the Coast’s southern fashionistas for more than 11 years.

Now the mother-and-daughter team behind the boutique is showcasing the boutique’s stable of high-end Australian and European labels in Noosa.

“We make a conscious effort to purchase timeless and unique clothes for women who are more interested in quality cut and fine fabrics over the latest fad,” said Natalie Bedford.

Natalie, 27, and mum, Lorelei, 58, each come from a different generation’s fashion perspective but they are firm on the boutique’s vision.

“We are a good balance for each other, as we have learned to disagree on a percentage of the buying and draw on each other’s instinct for fashion,” said Natalie.

Both the flagship Mooloolaba store and the new Noosaville store stock an enviable range of designer Australian, New Zealand and European labels.

Racks are filled with Kenzo, Harry Who, Max Mara, Mela Purdie, Andiamo, Trelise Cooper and Marc Cain.

Noosaville will also feature designs by Tulipani, EP by Easton Pearson and Alex Perry

“We have long supported the George Gross and Harry Who labels and we’re thrilled to now be stocking two more fashion Australian fashion design icons in Easton Pearson (Pamela Easton and Lydia Pearson) and Alex Perry,” she said.

The Noosaville store on the corner of Gympie Terrace and Thomas Street has been fitted out to give the boutique a modern edge with a nod to classic design.

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