About

Styling You is your online passport to looking and feeling your VERY BEST every SINGLE day.

It’s a big call but stick with me here and I’ll help you fine tune your wardrobe and top up your beauty beauty cabinet so you can quickly and easily create a look that makes you feel fabulous.

I’ve long spent a disproportionate amount of my income on clothes and beauty products.  I blame my politically correct mother who never let me have a Barbie doll (cue violin music here).  Instead of Glamour Barbie, I unwrapped trucks and Meccano sets at Christmas time.  I’m sorry, mum, but neither of those toys came with accessories.

Fast-forward way too many years later and I’m working as a journalist on Queensland’s Sunshine Coast.  I volunteer to do the fashion section of the newspaper in my spare time, then manage to make it part of my job description (clever move) and end up putting my hand up to edit the paper’s then Saturday magazine.  I coordinate shoots, style a few models and realise that maybe, just maybe, I could dress “real” people for a living.

That’s when Styling You was born.  In 2008, I said goodbye to journalism after 20 years, set up an office in the corner of my lounge room, and started blogging in between sorting through people’s wardrobes and taking them shopping.  Yes, sorry again mum, I get to play Barbies every single day. Dream life, huh?

You may well poo-poo my passion for helping others find their personal style as frivolous (you won’t be the first) but let me explain. Looking your very best every day just may give you the confidence boost you’re looking for. It’s not about embracing the latest fashion (although this certainly helps). It’s about really understanding what makes you tick, what drives your personality, and dressing accordingly so that others can see the real you. (I’ll share a secret with you here … sometimes the “real” me isn’t so crash hot. On those days I choose to stay home and embrace my inner dag.  (You have my permission to do the same.)

If you’re a mum working from home, juggling a lot of stuff on a daily basis (mmm … that would be me), you’re going to have a wardrobe completely different from a career-focussed, 20-something (me a very long time ago).  One may wear baby vomit as a legitimate accessory, the other my run very fast in the opposite direction of a baby.  But the aim is still the same … to make an impression (vomit is definitely a conversation starter), to feel great and look the part.

Why the blog?

I started blogging as a way to pass on information to my styling clients, now the blog has grown to attract more than 40,000 unique readers every month. The premise of my blog is still the same: to edit all the fashion and beauty information out there to make your life easier.

If it’s new on the beauty counter and I think you should give it a go, I’ll trial it and let you know whether it’s worth spending your hard-earned cash on.  And if it’s a new fashion trend landing in a chain store or boutique near you soon, I’ll let you know whether to steer very clear or embrace it immediately.  I’ll also give you my two cents worth on how to style it up for certain events and occasions. And I’ll even try on a garment that’s been photographed on a model to let you know what it looks like on someone who’s not.

Shameless plug alert

And should you like to get to know a little more, book in for a Styling You wardrobe overhaul or a personal styling session.  Or maybe you’d like to have me on tap (via email) for a whole year?  It’s  super easy and costs less than two skinny lattes each week.  Just become a member.

Or perhaps you’re a business which would like to connect with Styling You’s readership. I’ve got plenty of advertising and sponsorship opportunities for you on Styling You? Click here or email me: nikki@stylingyou.com.au

I’ve also amassed a huge about of information about blogging and available for consultations should you want to set up or re-ignite a blog for business or fun. And if you’re a business or organisation that is looking for someone to talk about styling, blogging, social media and how to work with digital media to grow your business, I’m your girl.

Bragging alert

This year has been a little crazy. Good crazy, but crazy all the same. After winning two national awards earlier in 2011, I’ve done a tonne of media interviews and I’m very grateful for each and every one. If you’d like to read some of them, head over to my media page.

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My gallery (you know, just me and a few of my closest friends … kidding!)

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